Client-Side vs. Server-Side A/B Testing: Is One Better than the Other?

In the world of web development and conversion optimization, the debate between client-side and server-side takes center stage when it comes to A/B testing and experimentation. But there’s been a lot of confusion and questions surrounding these two approaches. Which one is right for my organization? Is one really better than the other? Could both…
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SiteSpect Named in 2023 Gartner® Magic Quadrant™ and Critical Capabilities Reports for Personalization Engines

We’re excited to share that SiteSpect has been included in the Gartner® 2023 Magic Quadrant™ and Critical Capabilities™ for Personalization Engines.   To no surprise, A/B testing, experimentation, and personalization remain a top priority for product and marketing leaders in 2023. According to the report,  “Personalization engines apply context about individual users and their circumstances to…
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Why A/B Testing is Important for Healthcare Organizations

In recent years, the healthcare industry has transitioned into the digital era. Now, with telemedicine, direct patient access to charts, policy information, and direct messaging, today’s healthcare companies provide at least part of their services online. That being said, there is a growing need to optimize and fine-tune the virtual healthcare experience. The problem? Personalizing…
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Unlocking Search Success: Supercharge Your Website with SiteSpect’s Search Optimisation

In the ever-evolving digital landscape, where customer expectations continue to rise, your website’s dynamic internal search functionality is more critical than ever. Internal search optimisation stands to: So, what is search bar optimisation? Internal search is like having a trusty detective within a website, helping users find what they’re looking for. The search bar holds…
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From Implementation to Results: SiteSpect’s Comprehensive Support is Your CRO Partner

With our recent announcement “SiteSpect Named in 2022 Gartner® Magic Quadrant™ for Personalization Engines”, we were recognized for our customer support capabilities: “SiteSpect offers a dedicated optimization team, always-on in-house customer support and training for all users. This is a more robust customer support offering than most vendors in this evaluation.” – Gartner® Whether your…
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How SiteSpect’s Better Data Equals Better Decisions

With our recent announcement “SiteSpect Named in 2022 Gartner® Magic Quadrant™ for Personalization Engines”, we were recognized for our measurement capabilities: “SiteSpect’s real user monitoring metrics are incorporated with its personalization measurement, reducing the need for a separate site monitoring tool. It enables clients to detect, diagnose and optimize site performance by measuring how quickly…
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