News

August 2, 2021

Press Release

SiteSpect Named in 2021 Gartner® Magic Quadrant™ for Personalization Engines

Today SiteSpect announced that the company has been named a Niche Player in the 2021 Gartner Magic Quadrant for Personalization Engines report. According to Gartner, “Personalization engines help marketers identify, select, tailor and deliver messaging such as content, offers and other interactions across customer touchpoints in support of three primary use cases: Marketing: Delivering the…

January 28, 2021

Press Release

SiteSpect Bolsters Optimization with Experimentation, Targeted Rollouts Solution

Today, SiteSpect enhances its suite of world-class optimization and personalization solutions, launching SiteSpect Rollouts. This offering provides value across the customer experience product lifecycle, focusing on specific areas of release management and feature flag testing. “SiteSpect Rollouts enables teams to easily use data to launch the products that customers want,” says SiteSpect CEO Patrick Romich….

December 1, 2020

Press Release

Independent Research Firm Names SiteSpect In Evaluation For Experience Optimization

Today SiteSpect announced that the company has been named in The Forrester Wave™: Experience Optimization Platforms, Q4 2020 report. SiteSpect’s VP of Product, Justin Bougher, says that companies must adopt a comprehensive approach to testing and optimization in order to be successful. “We are very pleased to be named in The Forrester Wave™: Experience Optimization…

November 12, 2020

Press Release

Mike Laureno Joins SiteSpect as Chief Financial Officer

SiteSpect, the fastest and most complete optimization platform, today announced that Mike Laureno has joined the company as Chief Financial Officer (CFO) leading Finance and Accounting as well managing investor relationships. “We are thrilled to welcome Mike to SiteSpect where he will make an immediate impact on our business operations,” said Patrick Romich, CEO of SiteSpect….

October 1, 2020

Press Release

Announcing Contentsquare and SiteSpect’s Integration

Today SiteSpect, the optimization and personalization innovator, announced its integration with Contentsquare, a leading digital experience analytics platform that helps companies optimize customer journeys and increase conversion rates. With this integration, companies can combine SiteSpect’s personalization and A/B testing tools with Contentsquare’s experience analytics solution to better understand customer behavior and take the digital experience…

June 18, 2020

Press Release

Better Together: SiteSpect and FullStory Integration

Today SiteSpect, the optimization and personalization innovator, announced its integration with FullStory, a leading digital experience and session replay platform. With this integration, companies will leverage SiteSpect’s robust personalization and testing capabilities along with FullStory’s digital experience feature suite to meticulously hone in and address user experience friction points. Commenting on his experience, Cody Freeman,…

May 1, 2020

Press Release

SiteSpect Launches Enhanced Analytics

Today SiteSpect, the optimization and personalization innovator, continued delivering on its claim of “Better Data” by launching SiteSpect Enhanced Analytics. The offering integrates Real User Monitoring (RUM) directly into campaign results and also unveils a new Outlier Data feature. Paul Bernier, SiteSpect Director of Product Management explains, “Outliers are data points in an A/B test…

March 24, 2020

Press Release

SiteSpect Certified for Payment Card Industry–Data Security Standard (PCI DSS) 11 Years Running

BOSTON, March 24, 2020 – SiteSpect announced today that for the 11th year in a row, it has been certified by a third-party auditing firm for the Payment Card Industry Data Security Standard (PCI DSS). The PCI DSS is a standard initially put forth by the five largest credit card companies in 2004. The standards are intended…

December 10, 2019

Press Release

SiteSpect Bolsters Personalization With Cost-Effective, Next-Generation Product Recommendations Solution

BOSTON, Dec. 9, 2019 – Today, SiteSpect enhances its suite of world-class optimization and personalization solutions, launching SiteSpect Product Recommendations . This new offering drives significantly higher ROI with its cost-effective price, next-generation recommendation algorithms, and integrated A/B testing. “We talked to many users of traditional product recommendation tools before we embarked on the design…

August 26, 2019

Press Release

SiteSpect Announces New Client-Side Metrics

SiteSpect’s Visual Editor has always worked with Single Page Applications (SPA). However, creating client-side metrics has, until now, required more complex web development efforts, meaning that sometimes, the benefits that SPAs bring to the table in terms of speed and user experience can be offset by the coding complexity involved in A/B Testing and Analytics….