Personalization & Targeting

Offer the right experience to the right user at the right time.

Leverage the power of machine learning to help build and surgically target unique audience segments. Deliver extraordinary user experiences, and watch your loyalty and revenue grow.

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Machine Learning/AI

Our machine learning algorithms learn and parse user behaviors to differentiate noise from predictors. We use advanced pattern recognition techniques to predict user experiences that will impact business results. These advanced approaches will provide one-to-one personalization, auto optimization, and segment discovery.

Machine Learning
Freshly Foods Website Product Recommendations

Personalized Recommendations

Providing finely-tuned and timely recommendations is a key component of effective personalization. Doing so improves customer experience and loyalty while also driving additional revenue to your bottom line. SiteSpect provides personalized recommendations at the user level, driven by deep behaviors, predictive analytics, demographics, and are tied to your business data.

Additionally, SiteSpect Recommendations is the only solution that requires no coding, can be deployed anywhere on any page, is sensibly priced, and has built-in A/B testing.

Behavioral Targeting

Offer personalized experiences based on primary and secondary user behaviors. Use previous visits, in-session, omnichannel, call-center, or in-store behavior to create personalized and targeted audience segmentation.

Behavioral Targeting
Contextual Targeting

Contextual Targeting

Deliver a personalized, targeted experience based on the context of each visit. Segment based on user factors including location, language, device type, referral source, date, time, browser type, or user agent information.


SiteSpect enables you to configure any personalized experience as an omnichannel campaign. Any recognized user sees a consistent experience across all devices, all domains, and any channel with which they engage your brand.

Behavioral Targeting
SiteSpect Dashboard

Analytics & Reporting

SiteSpect Personalization is delivered via the same platform and interface as all other SiteSpect solutions. This means it leverages the same robust analytics and reporting package, enabling fast, data-driven decisions. Stakeholders can quickly analyze and understand relevant personalization campaigns and their impact on your business. SiteSpect data can also be integrated into any other analytics and reporting platforms used by your organization.

Features & Benefits

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Visual Editor

Our intuitive, interactive Visual Editor allows your whole team to set up and launch personalization campaigns. Use point-and-click actions to modify text, images, buttons, promotional banners, and styling. Create, move, rearrange, hide, and track behaviors across channels. Works with SPAs such as Angular, React, Vue, Ember, and others right out of the box.

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Auto Optimization & Multi-Armed Bandit

SiteSpect analyzes campaigns automatically and promotes winning variations to improve the overall user experience. The algorithm adjusts and re-adjusts what the user sees based on a weighted analysis of recently observed user behavior.

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Single Page Application (SPA) / Progressive Web Application Integration

Personalize and optimize Single Page Applications (SPAs) and Progressive Web Applications (PWAs). Other solutions struggle with SPAs and PWAs, but SiteSpect provides a full feature set, even while using the visual editor. Support for any framework (Angular, React, Vue, Ember, and others.)

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Multiple Campaigns Per User

Include any individual user in a large number of overlapping personalization campaigns simultaneously. Combine and deliver personalized promotions and marketing at scale.

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Respond to real-time alerts and in-product messages to proactively manage your campaigns. Know when a campaign has a winning variation, is hurting conversion, does not have any recent visits, or is disabled.


Schedule a Personalized Demo