Posts by SiteSpect Marketing
An Interview with Journey Further: Is A/B Testing Impacting Your SEO?
By SiteSpect Marketing · May 25, 2022
Journey Further is a performance marketing agency delivering clarity at speed. They specialize in paid media, organic search and conversion optimization. Conversion Director, Jonny Longden, Conversion Operations Manager, Jon Crowder…
Announcing SiteSpect Rollouts
By SiteSpect Marketing · January 22, 2021
We are excited to announce SiteSpect Rollouts. Delivered via the same platform and interface as your SiteSpect A/B Testing, Personalization, and Product Recommendations, you can use Rollouts to manage your…
SiteSpect Synopsis: Holiday Trends & Best Practices
By SiteSpect Marketing · December 16, 2020
Holiday shopping is looking quite different this year as many customers opt for digital experiences. Online retailers are seeing a huge influx of traffic, and many need to rethink their…
SiteSpect Synopsis: All About Customer Experience
By SiteSpect Marketing · November 11, 2020
Customer experience has always been at the forefront of marketing, and COVID-19 has made it even more prominent this year. As more consumers turn to digital experiences, CX strategy is…
How Product Recs Can Replicate the In-Store Experience
By SiteSpect Marketing · September 17, 2020
More consumers are turning to online shopping, which means an optimal customer experience is more important than ever. According to Retail Customer Experience, brands with superior CX bring in 5.7x…
Why Financial Services Should Think Like Tech Companies
By SiteSpect Marketing · August 11, 2020
In this summer’s issue of Future Banking, SiteSpect Europe’s Maarten Plokker, Managing Director, outlined ways that financial institutions should be optimizing their digital channels to improve the customer experience. The…