SiteSpect Blog

A Nice Way to Start the Year

By SiteSpect Marketing · January 6, 2016

We are delighted and honored to be named a Digital Power Player in Testing and Optimization by Website Magazine. The Digital Power Player award recognizes companies that help accelerate the…

Top 10 Posts of 2015 and Predictions for 2016

By SiteSpect Marketing · December 22, 2015

Single page apps, mobile banking, and optimization team structure were among the most popular posts on SiteSpect’s blog in 2015 based on number of views. Here’s a recap in case…

How SF Gate Increased its Click-through Rate by 40%

By SiteSpect Marketing · December 15, 2015

A/B testing and multivariate testing can tell marketers what’s working and what’s not working on a website. A/B testing can also help mitigate the risk of rolling out new features….

Take a Vacation from JavaScript

By SiteSpect Marketing · December 8, 2015

As an advocate for improving the user experience on web and mobile sites, I read Klint Finley’s recent Wired article with great interest. Finley disabled JavaScript for a week in…

On-Site Search: A/B Test the Back-End

By SiteSpect Product Management · December 4, 2015

My last few blog posts have been dedicated to the importance of visual and functional A/B tests for on-site search. Before we wrap up the series, let’s review a few…

On-Site Search: A/B Test the Functional

By SiteSpect Marketing · December 1, 2015

Are you trying to figure out how important it is to A/B test on-site search? If so, consider this example from Walmart. The team conducted a series of functional A/B…

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