Posts Tagged ‘optimization’
Secure A/B Testing Frameworks: What You Need to Know
Due to its popularity in the financial services sector, your organization likely already offers some form of online self-service. While it has become a go-to choice for customers, many organizations still deal with high support center costs or want to make improvements to the user experience. That’s just one area in which A/B testing solutions…
Read MoreSiteSpect Named in Forrester’s Feature Management and Experimentation Solutions Landscape, Q1 2024
As we kick off the next quarter of the year, we’re excited to share that SiteSpect has been included in Forrester’s Feature Management and Experimentation Solutions Landscape, Q1 2024. This landscape report offers Forrester’s overview of 12 vendors in the feature management and experimentation space, and we were honored to be counted as a key…
Read More5 Ways Server-Side Testing and Feature Flagging is Revolutionizing the Online Retail Shopping Experience
For retail organizations, a better understanding of shopper behavior is a top priority. Whether you already have data-driven insights or still need to uncover your customers’ shopping habits, server-side testing can help you discover actionable preferences and put the results into effect on your website, turning your understanding of user actions into a concrete strategy…
Read MoreNavigating Digital Experimentation with HIPAA Compliance
Connecting with users online gives healthcare organizations more opportunities to reach their patients and customers. It also increases the risk profile of PHI and other sensitive data protected by HIPAA compliance. With 95% of all identity theft incidents coming from stolen healthcare records, data security is always a top priority for healthcare organizations. But maintaining…
Read MoreElevating Healthcare Experiences: A/B Testing’s Role in Patient Engagement
Are you looking to enhance patient engagement and deliver personalized care? A/B testing could be the missing piece in your organization.
Read MoreThe Future of Marketing: What to Expect in a Cookie-less World
With third-party cookies on their way out, marketers everywhere are having to rework their data strategies. From browser tracking protections like Safari ITP and Mozilla Firefox ETP to Google’s upcoming move to Federated Learning of Cohorts (FLoC), the increasing number of data privacy regulations can feel overwhelming. However, the end of third-party data really presents…
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