Posts by Mike Fradkin
SiteSpect Named in Forrester’s Feature Management and Experimentation Solutions Landscape, Q1 2024
By SiteSpect Marketing · April 22, 2024
As we kick off the next quarter of the year, we’re excited to share that SiteSpect has been included in Forrester’s Feature Management and Experimentation Solutions Landscape, Q1 2024. This…
Navigating Digital Experimentation with HIPAA Compliance
By SiteSpect Marketing · April 11, 2024
Connecting with users online gives healthcare organizations more opportunities to reach their patients and customers. It also increases the risk profile of PHI and other sensitive data protected by HIPAA…
Elevating Healthcare Experiences: A/B Testing’s Role in Patient Engagement
By SiteSpect Marketing · March 5, 2024
Are you looking to enhance patient engagement and deliver personalized care? A/B testing could be the missing piece in your organization.
Key Insights From the 2023 OTT Executive Summit
By SiteSpect Marketing · January 23, 2024
The SiteSpect team recently attended the 2023 OTT Executive Summit and brought back some key insights.
Acing E-Commerce A/B Testing: 5 Winning Experiments
By SiteSpect Marketing · December 6, 2023
A/B testing is a strategic way for online retailers to deliver powerful results. Studies show 60% of companies running a consistent A/B testing program gain an improvement to their bottom…
Client-Side vs. Server-Side A/B Testing: Is One Better than the Other?
By SiteSpect Marketing · November 7, 2023
In the world of web development and conversion optimization, the debate between client-side and server-side takes center stage when it comes to A/B testing and experimentation. But there’s been a…