SiteSpect Blog

Website A/B Testing, Page Load, and Foie Gras

By SiteSpect Marketing · January 16, 2015

Chances are that improving your website’s page-load speed is one of your marketing team’s top New Year’s resolutions. It’s well-documented that slow-loading pages affect customer satisfaction, SEO, and conversions, but…

Mobile Commerce and the 2014 Holiday Season

By SiteSpect Marketing · December 15, 2014

The 2014 holiday ecommerce season is living up to the hype. In early November, IBM projected online sales to increase 15% over the 2013 sales for the five-day period between…

Four Tips For Building A Culture Of Optimization

By SiteSpect Marketing · November 17, 2014

An inclusive approach to optimization increases the likelihood of success. Kim King, our Chief Marketing Officer, recently posted about the “why”of building a culture of optimization. But what about the…

SiteSpect Enables Programmatic Approach to A/B Testing with Major Expansion of its APIs

By SiteSpect Marketing · November 4, 2014

If you’ve ever wished for a programmatic approach to experimentation, you’re in luck! Today SiteSpect announced a major expansion to our APIs, which extend the functionality of our site optimization…

Customer Experience a Key Theme at Shop.org 2014

By SiteSpect Marketing · October 2, 2014

More than 5400 digital innovators from across the globe converged at the Shop.org Summit in Seattle this week. SiteSpect was pleased to participate again this year as an exhibitor to…

FullBeauty Brands Uses SiteSpect to Optimize the Shopping Experience Across its Multiple Websites

By SiteSpect Marketing · September 29, 2014

SiteSpect has published a new client case study with FullBeauty Brands. Here’s a brief synopsis: Challenge: With eight online shopping sites in its portfolio, FullBeauty Brands required a powerful, precise,…

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