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Every marketer responsible for website conversions would love to have more of something. That something could be more leads or maybe it’s more purchases. But regardless of what…
In this case, EnergySage faced an interesting dilemma when it came to tracking their most valuable KPI: approved form submissions. They worked with SiteSpect to come up with an…
Since implementing SiteSpect in 2019, Section has been able to test and fine tune the lead flow processes on their website. They’ve found the right balance of educational…
One of the places you can see the biggest bang for your buck in site optimization is by fine tuning your Calls to Action (CTAs). Especially for websites…