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Experimentation Program Maturity Audit The experimentation program audit is a classic program management tool, meant to ask great questions to help find gaps in the efficiency or effectiveness…
When optimizing digital experiences to improve key business metrics like conversion rate, average order value, and revenue per visitor, the first things that come to mind often pertain…
Auburndale, MA, Release: March 14, 2023. SiteSpect, Inc. an A/B testing and customer experience optimization platform provider, announced the hire of Jon Fraser as the company’s new Vice…
This article is the result of a collaboration between, and co-authored by, Jenn Kunz, Principal Architect, and Jason Boal, Principal Optimization Strategist with 33 Sticks. Many of you…
There has been a lot of discussions recently around the impending sunset of Google Optimize and Google Optimize 360. Those focused on conversion optimization and UX have two…
MIGRATE TO SITESPECT Exclusive Offer for Current Google Optimize 360 Customers Make the Switch Today Google Optimize is ending on September 30, 2023. For current Google Optimize 360…