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Personalization, when done right, can be the missing key for customer experience optimization. Customers want and expect the brands they interact with to provide them relevant information throughout their…
Personalization matters more than ever, with COVID-19 and the surge in digital behaviors raising the bar for most major brands. Studies show consumers switched to a new store,…
Marketers have had to keep up with many new privacy regulations in recent years, including laws like GDPR and CCPA, and browser tracking protections like Safari ITP. According…
Today SiteSpect announced that the company has been named a Niche Player in the 2021 Gartner Magic Quadrant for Personalization Engines report. According to Gartner, “Personalization engines help…
We’re thrilled to share that SiteSpect has been included the Gartner® 2021 Magic Quadrant™ for Personalization Engines. According to this Magic Quadrant report, “Personalization engines help marketers identify,…