Posts by SiteSpect Marketing

SiteSpect Marketing

SiteSpect Marketing

SiteSpect Marketing focuses on authoring content for the web and social media.

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SiteSpect Synopsis: How is Retail Tech Evolving?

By SiteSpect Marketing · March 5, 2018

This week, we’re taking a dive into the conversation around retail technology. What strategies are e-commerce sites employing to develop targeted, personalized experiences in store? How can business who are…

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SiteSpect Synopsis: Google’s Ad Blocker and the Future of Marketing

By SiteSpect Marketing · February 26, 2018

On February 15, Google rolled out its new built in ad blocker for Chrome. The ad blocker seeks to enforce the Coalition for Better Ads guidelines by blocking and banning…

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SiteSpect Synopsis: AI and the Customer Experience

By SiteSpect Marketing · February 19, 2018

We’ve been talking about AI for a long time now, but in the past month as articles rank business and marketing trends for 2018 and the new year has us…

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Are You Suffering from a Pain in the Apps?

By SiteSpect Marketing · February 2, 2018

Whether you’re a marketer trying to meet the expectations of your customers to have a mobile app feel on your website or a developer trying to make that happen, SPA…

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Wind, Critters, and Gu: My Road to the Boston Marathon 2018

By SiteSpect Marketing · January 30, 2018

Most mornings I wake up by 4 am and am out the door before 5 am — well before the sun rises. I own Knuckle Lights and lighted hats to…

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How are "Yous Guys Doing"? or Data Silos and Personalization – Which Exit?

By SiteSpect Marketing · July 31, 2017

As a marketer and Jersey kid, every time I tell people “I’m from Jersey” I generally get two responses – “I’m sorry” or the classic – “Which exit?”. Being honest,…