Posts by Luke Hardwick
Case Study: Product Results Page Redesign Improves Customer Experience
By Luke Hardwick · February 1, 2019
This hotel improved the customer experience on their product results pages, and saw a huge lift in engagement. The Organization A UK based luxury hotel chain. The Project Website data…
Case Study: Using A Simulated Payment Option To Determine Demand
By Luke Hardwick · January 29, 2019
We hear a lot about brands using SiteSpect for vendor testing, and that is a great use case for our unique architecture. But this case study gives a great example…
You Bought It, Now What?
By Luke Hardwick · December 5, 2018
You’ve made it through the purchasing process, got your team on board, and now are ready to jump into your killer optimization program, right? Too often I work with teams…
Case Study: Adding a CTA for Out of Stock Items
By Luke Hardwick · October 25, 2018
Using SiteSpect, this organization was able to add a CTA for out of stock items while integrating with their inventory software. This UK based health food retailer has…
Case Study: eCommerce Updated PDP Information to Increase Sales
By Luke Hardwick · October 18, 2018
This brand redesigned their product detail pages to feature delivery information more prominently. They saw a huge upturn in conversions. The Organization A UK based bathroom furnishings retailer with…
A/B Testing Next Day Delivery Messaging
By Luke Hardwick · October 11, 2018
What’s the best way to inform customers about next day delivery? This question drove the case study below, and the answer drove revenue in a big way. The Organization UK…