Posts by Luke Hardwick

Luke Hardwick

Luke Hardwick

Luke Hardwick is a Manager of Customer Success at SiteSpect, consulting for SiteSpect users on their optimization and personalization road maps and projects. Luke is based in London and has experience as an conversion rate optimization specialist across many softwares before landing at SiteSpect.

Experimentation Leads to an Increase in Mortgage Inquiries for Leading UK Mortgage Intermediary

By Luke Hardwick · October 11, 2023

The United Kingdom is home to a prominent mortgage intermediary brand that has consistently maintained an outstanding reputation in the industry. Their brand boasts an impressive track record, with numerous…

A/B Testing Unveils Winning Strategy for the UK’s Leading Digital Health Service

By Luke Hardwick · August 17, 2023

As a pioneering force in digital healthcare since 2013, the UK’s top digital health service has carved a distinct path, empowering over 2 million individuals to conveniently manage their health…

Optimizing the User Experience with A/B Testing: How a UK Windows and Doors Supplier Increased Quote Conversion Rate by 5%.

By Luke Hardwick · August 10, 2023

Recently,  a leading supplier and installer of windows and doors in the UK recognized the immense potential that an optimized online presence can bring. The company came to this realization…

Laptop and mobile device; Financial Sector

How SiteSpect Improves Conversions, a Use Case for the Financial Sector

By Luke Hardwick · May 5, 2022

Blogs are a popular way most businesses look to communicate with their customers and prospects to share helpful information, as well as news or details about their products or services….

Female hands at laptop with ecommerce site open

Overlooked Features: Understanding SiteSpect’s Personalization Campaigns to Optimize CX

By Luke Hardwick · March 10, 2022

When it comes to website optimization and experimentation we often find the biggest area of focus centers around improving the customer experience for all users. This is a sensible approach…

Imac, macbook, ipad and iphone showing the same website

7 Quick Test Ideas for Optimizing Your Website

By Luke Hardwick · January 14, 2022

As a marketer, you are tasked with keeping your site optimized and providing the best customer experience possible. That is where optimization platforms like SiteSpect come in. Our platform allows…