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The holidays are fast approaching. That generally means, among other things, a bump in site traffic, sales, and offers. While being aware of your A/B testing plan this…
Cyber Monday is a little more than a month away, and now is the time to make sure you’ve clearly defined your online sales goals, strategies and tactics.…
There are a lot of great ways to improve conversion rates on ecommerce websites, but the best one will depend largely on your customers and information you find…
Your location matters. Are you in the city or suburbs? San Francisco, Dallas, or Newton, Massachusetts? Near a physical store or one of your competitor’s stores? The best…
Every marketer has a website, but what about a mobile-optimized website? Mobile devices are an important and growing channel for business. Consider these statistics: According to mobiThinking, there…
If you are like most digital marketers, you are doing everything you can to optimize your website. One of the best ways to optimize your site is through…
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