Personalized Product Results
CX is often the most important feature when it comes to retaining customers. Personalization allows you to provide a stellar experience for all of your customers or site visitors. For example you might:
- Display personalized content based on the visitor’s previous site activity
- Target promotions to the individual’s demonstrated interests
- Offer product recommendations that align with each visitor’s location and buying habits
Common Pain Points & Solutions
Brand offered personalized store fronts on the web and mobile pages.
Problem: Needed to find a way to display products based on customer interest
Campaign: Incorporated Audience Stream affinity data with SiteSpect to present specialized store fronts.