Site Optimization Firm SiteSpect Appoints New Vice President of Sales

December 9, 2014

SiteSpect, Inc., the leading provider of non-intrusive optimization solutions, today announced that it has promoted Richard Sutton to the position of Vice President of Sales, overseeing SiteSpect’s global sales efforts. Sutton reports to the co-founder and COO of SiteSpect as a member of the executive team.

A long-time employee with SiteSpect, Sutton brings more than twenty years of sales experience and a decade of analytics and optimization solutions selling to his new role. Sutton joined SiteSpect in 2007 and was promoted to Sales Manager in 2008 and to Director of Global Sales and Business Development in 2010.

“We’re thrilled to have Rich lead our worldwide sales team,” said Eric J. Hansen, Founder and CEO of SiteSpect. “He brings a deep understanding of SiteSpect’s differentiation in the optimization marketplace, as well as our prospect’s needs and interests to the position.”

Prior to SiteSpect, Sutton worked in sales at WebSideStory prior to its acquisition by Omniture, now part of Adobe. Previously, he was with Sane Solutions, selling NetTracker prior to its acquisition by Unica, now part of IBM. Sutton launched his career in analytics at Cotelligent, where he sold Business Intelligence systems integration solutions. He received a Bachelor of Science degree in Biology from Hofstra University in 1992.

“It’s been terrific helping clients understand the value of the world’s only non-intrusive digital optimization platform,” Sutton noted. “With no need for JavaScript page tags that slow implementation and site speed, SiteSpect’s clients can truly optimize everything on their web and mobile sites without changing anything. I’m looking forward to helping our global sales team grow as we meet the needs of the market.”

SiteSpect was recently recognized as a Leader in “The Forrester Wave™: Online Testing Platforms, Q1 2013” report. SiteSpect was the highest-rated vendor in the category of current offering around “Testing,” scoring a perfect 5 out of 5.

Only SiteSpect lets companies quickly test, target, and optimize web or mobile site content — with no need for JavaScript tags or code changes that slow implementation and site speed. With the power of the world’s only non-intrusive digital optimization platform, online businesses are able to optimize everything without changing anything.

About SiteSpect, Inc.

SiteSpect provides the world’s only non-intrusive optimization platform, enabling web and mobile marketers to significantly improve key metrics such as conversion rate and engagement. SiteSpect’s solutions include rapid A/B testing, multivariate testing, behavioral targeting and personalization, landing page optimization, mobile web optimization, and web performance optimization. With SiteSpect, marketers enjoy unmatched speed and flexibility without the need for ongoing IT involvement. SiteSpect’s patent-pending technology and professional services are used by many of the world’s leading online businesses, such as Wal-Mart, Staples, Mozilla, JCPenney, MTV, ASOS,,, and leading financial services companies. For more information, visit or call 617-859-1900.