Search Results

Healthcare Optimization: How to Improve App Engagement with A/B Testing

January 31, 2024
Posted in

Explore healthcare optimization strategies for your next app campaigns by using a reliable A/B testing solution.

How to Turn Research Insights into Test Ideas

October 31, 2023
Posted in

A/B Testing for Mobile Apps: How to Build Effective Experiments

September 21, 2023
Posted in

It was reported that Amazon increased its revenue by a massive 35% in one year, all thanks to effective A/B testing. Running these experiments can deliver huge results…

Transitioning from Google Optimize 360 & Oracle Maxymiser: How to Preserve & Improve Your A/B Tests

September 7, 2023
Posted in

For many years, organizations have embraced the A/B testing tools Google Optimize 360 and Oracle Maxymiser to help refine their online user experiences through personalized A/B tests.  If…

Optimizing the User Experience with A/B Testing: How a UK Windows and Doors Supplier Increased Quote Conversion Rate by 5%.

August 10, 2023
Posted in , , ,

Recently,  a leading supplier and installer of windows and doors in the UK recognized the immense potential that an optimized online presence can bring. The company came to…

How to Turn Research Insights Into Test Ideas

June 8, 2023
Posted in ,

Test ideation is a sore spot for many teams. You’d be surprised at how many go off of gut feelings and “we think,” “we feel,” and “we believe”…