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How Tags Spoil Everything, Even Game of Thrones

July 13, 2018
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If you’re up on the latest, you know that Maisie Williams (aka Arya Stark aka A Girl) just posted a goodbye message on Instagram as she wrapped up…

The Best, Best Friends: Game of Thrones and Forging Partnerships

April 6, 2018
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Most of us don’t think of Game of Thrones as a show about friendship. War, power, dragons, yes. Friendship? Not so much. Still, taking a cue from this…

The Losers Who Won: Game of Thrones and Failing to Win

March 30, 2018
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“When you play the game of thrones, you win or you die.” Luckily, the opposite is true when you’re vying for the crown of brand optimization and superb…

The Rains of Castamere and the Unexpected Game Changer

March 23, 2018
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Even people who have never read or watched Game of Thrones have heard of the Red Wedding. If you haven’t, take a second to do a quick search…

"Braavos" for Fearlessness: Marketing and Sword Fighting, Same Diff

March 16, 2018
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In the first season of Game of Thrones, Syrio Forel tells Arya Stark, “The man who fears losing has already lost. Fear cuts deeper than swords.” Syrio is…

Game of Thrones’ and Intelligent Artificial Intelligence

March 16, 2018
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Artificial Intelligence is everywhere these days, and it clearly offers a lot when it comes to improving the customer experience. Alexa, Google Home, Siri — these computer compatriots…