SiteSpect Synopsis: Building Customer Loyalty in 2021

Woman using cell phone with 5 gold star customer satisfaction graphic

Customer loyalty is crucial to the success of any business. According to Bain & Company, a 5% increase in customer retention correlates with at least a 25% increase in profit. Loyal customers not only mean recurring revenue for your business, but they also tend to spend more per purchase and have a higher lifetime value. …

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