SiteSpect Blog

SiteSpect Synopsis: AI and the Customer Experience

By SiteSpect Marketing · February 19, 2018

We’ve been talking about AI for a long time now, but in the past month as articles rank business and marketing trends for 2018 and the new year has us…

Are You Suffering from a Pain in the Apps?

By SiteSpect Marketing · February 2, 2018

Whether you’re a marketer trying to meet the expectations of your customers to have a mobile app feel on your website or a developer trying to make that happen, SPA…

Wind, Critters, and Gu: My Road to the Boston Marathon 2018

By SiteSpect Marketing · January 30, 2018

Most mornings I wake up by 4 am and am out the door before 5 am — well before the sun rises. I own Knuckle Lights and lighted hats to…

A/B Testing Solutions: Should you Build or Buy? (Part 2 of a series)

By Paul Bernier · December 1, 2017

Updated 10/20/2020 You can catch Part 1 of these series here: https://www.sitespect.com/blog-aligning-single-page-apps-optimized-customer-experience-6/. Should you build it or buy it? That’s a question that comes up all the time when I…

How are "Yous Guys Doing"? or Data Silos and Personalization – Which Exit?

By SiteSpect Marketing · July 31, 2017

As a marketer and Jersey kid, every time I tell people “I’m from Jersey” I generally get two responses – “I’m sorry” or the classic – “Which exit?”. Being honest,…

Aligning Single Page Apps with an Optimized Customer Experience

By Paul Bernier · July 7, 2017

I recently attended the 2017 Click Summit conference produced by Brooks Bell. It was a fantastic event where A/B testing and optimization experts came together to learn, share and connect….

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