With a reputation for providing visitors with an exciting and efficient shopping experience, this large ecommerce company needed a way to quickly test site changes without disrupting their online store and without burdening valuable IT and marketing resources.


This retailer's Internet marketing team turned to SiteSpect, both for its non-intrusive testing technology and professional services. SiteSpect enabled the company to design and implement A/B and multivariate tests for validating new creative ideas and optimizing promotional offers, product copy, and user interface elements.


  • Increase in average order value across all departments by 16%
  • Increased number completed checkouts by 4%
  • Eliminated risk to existing revenue streams during testing