August 6, 2015

Join leading optimization provider SiteSpect on Tuesday, August 25, at 10:00 a.m. EDT for a free, informative webinar on "12 Strategies for Improving Online Conversions" and be entered to win a $50 Target gift card!

Sign up now for this fast-paced webinar that will explore how to optimize conversion rates. We’ll discuss how to maximize conversion drivers, minimize conversion barriers, and how to test the elements that are either helping or hindering the online customer experience. 

The process of multivariate testing and site optimization reveals not only what works and should be implemented, but also what doesn't work and should be avoided. Every website idea, whether content, functionality, or campaign-related, should be put to the test to determine if it helps or hurts your conversion rates. 

The ability to test a new idea and “look before you leap” is an unmistakable advantage that breaks the constraints on marketing innovation. So join us to learn what you can do to boost your site’s conversion rates. 

Our presenter will be Kim Ann King, who brings 8 years of experience in testing and optimization as Chief Marketing Officer of SiteSpect, where she is responsible for demand generation, brand awareness, and organizational enablement initiatives that drive customer acquisition and retention. 

This webinar will not include a demonstration of SiteSpect; but you can request a demo at 

Meanwhile, please register for the live webinar below (please note that we will not be recording it).  If you would like to ask a question prior to the webinar, please email marketing[at]sitespect[dot]com

Register here

About SiteSpect

SiteSpect is leading the advancement of testing, targeting, and personalization software that empowers the world’s most successful digital businesses to drive revenue growth, deepen customer engagement, and sharpen their competitive edge. Only the SiteSpect Digital Optimization Platform enables customers to test the entire user experience, from the front-end "look and feel" to the back-end functionality, and centrally manage those tests across channels, product lines, and business units. SiteSpect’s patented technology and professional services are used by top digital companies such as Wal-Mart, Target, Eddie Bauer, Urban Outfitters, Wayfair, Trulia,, and leading financial services and media companies. For more information, visit or call 617-859-1900.