SiteSpect to Manage Military Advantage’s Website Content
SiteSpect, a provider of non-intrusive multivariate testing and behavioral targeting technology, announced that Military Advantage, an online military destination, with more than 10 million members, has selected SiteSpect as its testing and targeting solution.
According to a release, Military.com enables Americans with military affinity to access their benefits, advance their careers, enjoy military discounts, and stay connected for life. The organization will use SiteSpect to test and target content with members to better understand their online behavior and what discover what they prefer.
Read more: http://www.tmcnet.com/usubmit/2010/08/24/4971038.htm