December 01, 2020
Today SiteSpect announced that the company has been named a strong performer in The Forrester Wave™: Experience Optimization Platforms, Q4 2020 report. SiteSpect excelled in the categories of online testing, platform experience, and support services, including a 5 of 5 rating in Enterprise Appeal and one of the assessment’s heaviest-weighted categories: Online Testing Technique.
Based on the report, SiteSpect continues to be a good match for marketers and product teams for testing and personalization while offering significant customer support services. In addition, SiteSpect also serves “product developers and DevOps teams responsible for release testing, rollouts, and platform and infrastructure optimization.”
The report also states that SiteSpect,“offers a software technology platform with best-of-breed online testing capabilities as well as advanced capabilities for behavioral targeting and product/content recommendations.”
SiteSpect’s VP of Product, Justin Bougher, agrees that companies must adopt a comprehensive approach to testing and optimization in order to be successful.
“We are very pleased to be named a Strong Performer in The Forrester Wave Experience Optimization Platforms report,” said Bougher. “We believe that the report reaffirms the importance of A/B testing and multivariate testing for stakeholders involved in delivering better and more-personalized customer experiences, across all digital channels, from ‘look and feel’ to features and functionality.”
SiteSpect is leading the advancement of customer experience optimization solutions for the world’s most successful businesses. Only SiteSpect’s patented solutions enable customers to optimize the entire digital experience from the front end (client-side) to the back end (server-side) while centrally managing across channels, business units, and product lines. Visit https://www.sitespect.com to see how top companies have leveraged SiteSpect’s technology and expertise to grow their business.