Boston MA May 31, 2017

Veteran Sales Executive to drive growth and expansion of customer base

SiteSpect, Inc., a recognized leader in digital business and customer experience optimization, announced today that Bill Cunningham has been named the company’s new vice president of sales. In this role, Cunningham will assume responsibility for all new sales, including the expansion of SiteSpect’s existing customer base.

“Bill has proven experience in helping companies with their digital transformation and joins SiteSpect at an exciting time in the company’s evolution. The demand for digital business optimization continues to grow rapidly as companies realize the need to advance their digital transformation strategy,” said Patrick Romich, SiteSpect CEO. “As the market moves forward and continues to embrace the digital revolution, we have seen increased demand for our technology, platform and related solutions that help increase revenue and provide unparalleled customer experience.”

Cunningham brings a wealth of senior sales experience to the company, including most recently as Kaspersky Lab’s North American Executive vice president of sales and marketing. At Kaspersky, Cunningham drove successful growth and expansion in the IT security market. Previously, he served in executive sales positions at WhiteSky, Carbonite, Riverdeep, Supplicity and The Learning Company/Mattel.

Cunningham holds a Bachelor of Arts from the University of Western Ontario in London, Ontario, Canada.

About SiteSpect

SiteSpect is leading the advancement of customer experience management that optimizes across an omnichannel environment, utilizing personalization, testing and real-time analytics that empower the world’s most successful digital businesses. Only the SiteSpect customer experience solution enables customers to optimize the entire user experience, from the front-end look and feel to the back-end functionality while centrally managing across channels, product lines and business units. Visit to see how top companies such as Walmart, Target, Eddie Bauer, Urban Outfitters and other leading global brands are leveraging SiteSpect’s patented technology and subject matter expertise to grow their digital businesses.