SiteSpect, Inc., the leading provider of non-intrusive multivariate testing and behavioral targeting technology, today announced that it will be exhibiting in booth #948 at the Internet Retailer Conference and Exhibition (IRCE 2009), to be held next week from June 15 to June 18 at the Boston Convention and Exhibition Center.
IRCE 2009 is a four-day conference featuring 179 speakers in 94 sessions devoted to the strategies and tools that e-retailers can use to thrive in a recession that pulls the rest of retailing down. Last year's show attracted more than 4,000 attendees.
SiteSpect enables web marketers to optimize website and mobile web effectiveness through multivariate testing and behavioral targeting. By testing variations of landing pages, product descriptions, search results, and buy-flows, SiteSpect allows marketers to fine-tune every aspect of their website on a segment-by-segment basis. As the first and only non-intrusive solution available, SiteSpect empowers marketers to optimize their sites without the need for ongoing IT involvement. SiteSpect's patent-pending technology is used by some of the world's largest and most successful online businesses, including Cabela's, iProspect, Overstock.com, ShopNBC, and VEGAS.com. For more information, visit www.SiteSpect.com or call 617-859-1900.