SiteSpect’s AMPS Improves Website Performance
Company: SiteSpect, a provider of nonintrusive site optimization technology
Product/Service: AMPS, a tool used to leverage multivariate testing and behavioral targeting to improve site performance, the end user experience and customer retention
What it Does: Allows web and mobile sites’ speed to be automatically and nonintrusively optimized. This is achieved through built-in acceleration functionality deployed through multivariate testing and a behavioral targeting engine.