idealo Selects SiteSpect as their Digital Optimization Partner

March 28, 2018

SiteSpect, a recognized leader in digital business and customer experience optimization, has been selected by idealo internet GmbH for their Testing, Targeting and Optimization program. As of March, idealo is officially using the SiteSpect solution across their multiple domains.

“We’re very proud to announce our partnership with idealo. Our extensive server side optimization capabilities, gives idealo the opportunity to test and target their complete customer journey and provides valuable insights”, said Maarten Plokker, Managing Director Europe. “Our flexibility, agility and professionalism in combination with our competitive pricing met precisely the partner requirements of idealo.”

The SiteSpect on-premise, single-tenant implementation solution meets all the Safety, Privacy (GDPR compliant) and Security standards of idealo. The on-premise implementation execution offers idealo a seamless and efficient transition for using the SiteSpect solution within the set deadlines.

About Both Companies

About SiteSpect

SiteSpect is leading the advancement of customer experience management that optimizes across an Omni channel environment, utilizing personalization, testing and real-time analytics that empower the world’s most successful digital businesses. Only the SiteSpect customer experience solution enables customers to optimize the entire user experience, from the front-end look and feel to the back-end functionality while centrally managing across channels, product lines and business units. Visit to see how top companies such as 1&1/GMX, Scout24, Printus, RTL, and other leading global brands are leveraging SiteSpect’s patented technology and subject matter expertise to grow their digital businesses.

About idealo

idealo ( is a true start-up success story. Founded in Berlin 18 years ago, our mission is to help users make the best buying decisions. Today, we one of Europe’s leading price comparison platforms and one of the largest websites in the German e-commerce market with more than 1.5 million visitors a day, around 50,000 shops and over 330 million offers.

But that’s not all! We are located in a trendy neighbourhood in Kreuzberg at the heart of Berlin where over 700 employees from 40 nations work on the future of online shopping. In doing so, we focus on an agile and independent approach to work, incorporating sustainability and a healthy work-life balance. This is no mere lip service, but an integral part of our company culture and a cornerstone of our corporate philosophy and values.