Breaking Down Silos: 3 Strategies for Winning the Digital Customer Experience Race
We are over halfway through 2017 and 23 retailers have already filed for bankruptcy. While many have implemented ecommerce strategies and transitioned to an omnichannel approach, they’re still struggling to generate revenue from digital properties. Retailers are not blind or lost, they know what customers want – immediate gratification from an experience – but they can’t find the right solution to provide that experience. The answer to this critical issues lies in their approach to customer experience.