SiteSpect Blog

Fishing for Conversion Optimizers

By SiteSpect Marketing · April 14, 2015

Looking to hook a Conversion Optimizer? You’re not alone. A search on LinkedIn yields over 19,000 jobs in conversion optimization. And in Menlo Park alone, there are 1,468 optimization jobs,…

3 Brians, 2 Tims, and a Gaggle of Top Optimization Experts to Follow on Twitter

By SiteSpect Marketing · March 26, 2015

Want to know where A/B testing and optimization are heading? Follow these experts to get a unique perspective, increase your knowledge, and gain new insight on best practices: @aschottmuller Angie…

3 Reasons to End Your A/B Test

By SiteSpect Marketing · March 9, 2015

How do you know when to end your A/B test or multivariate test? Many optimization teams stop their A/B tests too early; others run them too long. We chatted with…

The Role of Mobile Devices in Researching Travel Options

By SiteSpect Marketing · February 24, 2015

I’m heading to London for SiteSpect’s Regional Optimization Exchange on March 18th. When I started making my travel plans, I was surprised by high airfares. To help find the best…

5 Steps to Ignite Your Optimization Program

By SiteSpect Marketing · February 11, 2015

Website A/B testing teams often ask us how to scale their optimization programs to deliver more powerful results. Whether creating a new optimization team from the ground up or updating…

Come Join Us at ROX!

By SiteSpect Marketing · February 11, 2015

You’re invited! If you are an optimization professional, then the SiteSpect Regional Optimization Exchange (ROX) is the event for you. You will have the opportunity to learn new information, develop…

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