SiteSpect Blog

The role of A/B testing in digital strategies is growing, with 77% of firms worldwide conducting A/B tests on their websites. As more companies make data-backed decisions and refine experiences…

A/B testing is a necessary stage of the decision-making process for improving your web, mobile app, and product experiences. But, how can you be sure that you’re running experiments efficiently…

Patient retention plays a major role in the success of healthcare organizations, but it’s also a metric that many struggle to improve. With 40% of patients switching providers and looking…

If there is any single pattern emerging around website optimization beyond the integration of AI, it’s that web experiences continue to evolve. With continuous advancements in technology and user expectations,…

Releasing new features is an exciting part of optimizing your website, products, and services. Many organizations want to make this process as efficient as possible—but it’s just as important to…

If your organization runs A/B tests, you probably use the results to make data-backed decisions around your business, product, or services. With the right experiments and reliable results, you can…