Success Stories

Liquorland is a leading liquor chain in Australia and a part of Coles Group, one of Australia’s largest and most iconic retailers. The chain’s online business is central to their success and, as part of their digital strategy, they have optimized their online store with SiteSpect since 2019. Liquorland leverages SiteSpect Rollouts extensively “to roll…

Digital optimization can help you improve the customer experience no matter what line of business you’re in. Schiphol Airport, the largest international airport in the Netherlands, considers their digital presence a critical part of their success, and therefore optimizes it with SiteSpect.  Unlike a typical ecommerce website, Schiphol’s main source of direct revenue is parking…

Product recommendations are a great way to promote add ons, upsells, and related items for retailers. And, as you know, there are many ways to make your product recommendations as effective as possible. One way to improve your recommendations is to fine tune your metadata — the information behind each item in your inventory —…

One of the hardest lessons to learn in A/B testing and site optimization is that sometimes really good ideas don’t actually improve conversions. While quick wins may be more gratifying, these learnings are actually the substance of (and number one reason for) A/B testing changes on your site. In this case, a large UK-based grocery…

Product recommendations have been shown to improve adds to cart, purchases, revenue, engagement, and customer satisfaction. They help customers find what they’re looking for, give them ideas for additional products, and help replicate the personal in-store experience. However, they are only effective if customers see them at the right time. This outdoor clothing and gear…

Website navigation not only helps visitors get around your site, it also advertises the site’s offerings. However, because of the limited real estate on mobile devices, making the best use of the main navigation can be tricky. How much should you display? What should be persistent, and what should live behind a click? How are…