Control your environment without installing any third-party code.As an add-on package, SiteSpect Enhanced Analytics combines two powerful tools to fortify and finely tune campaign data:
  1. Outlier Data: To identify and mitigate anomalous data that can skew data-driven decision making.
  2. Real User Monitoring (RUM): Capture & analyze actual user interactions and layer performance metrics into any campaign report.
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SiteSpect is CCPA Compliant. The California Consumer Privacy Act (CCPA) is a state statute intended to enhance privacy rights and consumer protection for US residents of California. More information about SiteSpect’s CCPA support is located on our Customer Notice On EU GDPR and CCPA Support page.SiteSpect will dedicate resources to the equivalent of a full-time employee to work with your team at your offices.SiteSpect will dedicate resources to the equivalent of a half-time employee to work exclusively with your team across any of the professional services.SiteSpect will dedicate resources to the equivalent of a full-time employee to work exclusively with your team across any of the professional services.SiteSpect provides on-site training sessions custom designed especially for your business and IT teams to help you achieve your business goals.SiteSpect has a curriculum of training modules and best practices that you can take advantage of to increase your team's adoption and mastery of the user interface.We offer training to get you up and running quickly, including test building courses & analytics interpretation.Take advantage of SiteSpect's premium help and knowledge portal where you will find FAQs, how-tos, and detailed step-by-step instructions for successful use of the SiteSpect platform.We offer monthly webinars on SiteSpect featured functionalities and best practices for increased value and success.Identify additional testing and personalization opportunities from the results of past campaigns.Our professional services team will work with you to create visualizations to demonstrate how SiteSpect affects your revenue.Optimization Consultants will provide full analytical reports on campaign performance, highlighting KPI impact, segment analysis, and key insights.Optimization Consultants will show you the best way to get the most out of your traffic across a large number of tests and personalization campaigns.Learn how to track and monitor running tests and personalization campaigns.Learn best practices for efficiently creating and executing tests and personalization campaigns.Design, develop, and optimize all of the components for your program.Learn how to structure experiments to maximize learning and efficiency. A/B vs. MVT, Controlled Experiments vs. Personalization.Add a workflow tool to integrate your prioritization and team workflow directly into SiteSpect.Your Optimization Consultant provides best practices and process recommendations for running a high functioning optimization program.SiteSpect will provide guidance and support for making decisions regarding scheduling tests in order to maximize efficiency and generate as much learning as possible as efficiently as possible.Working with key stakeholders in your organization, SiteSpect will provide test ideas that improve the customer experience and move the needle on your key performance metrics.Your Optimization Consultant will provide best practices for creating data-driven hypotheses that answer key business questions.Based on our experience and your analytics, your Optimization Consultant will help you identify optimization opportunities and establish a workflow for collecting and managing input from across your organization.Provided by your SiteSpect Optimization Consultant who understands your business objectives and works with you to achieve your testing goals and increase ROI.Number of hours SiteSpect professional services representatives will work on strategy, creation, or analysis for your optimization program.Enforce an optimization workflow with campaign administrators, builders and read-only roles.Custom integration with 3rd party tools such as Adobe Analytics, Google Analytics, CrazyEgg, Hotjar and more.Build and optimize the customer experience on iOS and Android apps. Build experiences visually, directly on your mobile device, leverage our SPAs or use API only solution.Leverage Custom Variables to capture dimensions about users, such as products purchased, categories viewed and items searched.Isolate users in single Campaigns or allow them in multiple overlapping experiences.Create a unified customer experience by connecting experiences for recognized users across devices.Automate your optimization program through our API: and deploy server-side functionality with on/off switches or progressive rollouts. Leverage cookies, headers or parameters for feature flagging. Test and optimize your CMS, recommendation engine, and other vendor tools.Leverage our SPA SDK to test and optimize your Single Page Application. Support for major frameworks such as Angular, React, and others.Modify the source code of pages on the fly with Regular Expressions, with zero impact to performance. Replace, remove, add in new functionality before pages are rendered in the browser.SiteSpect offers a number of capabilities for effective front-end testing. Use Visual Editor or Regular Expressions to modify source code, support SPA frameworks, define pages for reusability in tests, and minimize performance hits for users and servers.Use point-and-click actions to modify text, images, buttons, promotional banners, and styling. Create, move, rearrange, hide, and track behaviors across channels. Works with SPAs out of the box, such as React and Angular.Push winning Variations to all traffic to benefit early from wins. Push hot fixes your website to quickly resolve issues, to all traffic or segments of users.Respond to real-time alerts and in-product messages to proactively manage your campaigns. Known when a campaign has a winning variation, is hurting conversion, does not have any recent visits, or is disabled.Quickly analyze and understand relevant campaigns and outcomes. Measure conversion, KPIs, user actions, events, conversion funnels, and other key user interactions in our comprehensive dashboard.Personalize the experience for mobile devices, geo location, user types, and user behaviors. Build your own Audiences to align with your key segments of users and leverage your Data Layer.Experience our proxy architecture built from the ground up to avoid flicker and ensure fast experience delivery across desktop, tablet, and mobile devices.Training to get you up and running quickly, includes test building courses & analytics interpretation.Dedicated optimization consultant for strategic and tactical guidance. Your GoLive Report is a success plan to get your team up and running, including website audit, test ideas and optimization roadmap. You will also get ROI (return on investment) modeling backed by Forrester.Depending on which package there are countless tests, segmentations and optimizations within your control across almost any digital touchpoint.Run as many Campaigns as you want.Our optimization experts work with you to recommend 10 impactful test ideas to improve customer experience and impact your bottom line, and build 10 Campaigns so you can quickly benefit from our platform.Directly ingest SiteSpect traffic logs into your monitoring infrastructure to diagnose underperforming applications/servers and identify site errors in near real time.SiteSpect sends a sample of log data to, a log visualization service. This service offers full flexibility to view and analyze logs relating to traffic health and routing. Your network operations center can also use this service to build your own visualization and dashboards or integrate into existing systems.SiteSpect is GDPR Compliant. The General Data Protection Regulation (GDPR) is a legal framework that sets guidelines for the collecting and processing personal information of individuals within or who are citizens of the European Union. More information about SiteSpect’s GDPR support is located on our Customer Notice On EU GDPR Support page.SiteSpect is HIPAA ready, which saves you time when you use SiteSpect in your HIPAA-compliant environment. SiteSpect obfuscates and encrypts visitor behavior and does not store any personal data. SiteSpect also offers on-premise and other deployment models to guarantee personal data never leaves your datacenter.SiteSpect supports Single Sign-On (SSO) authentication through Active Directory and SAML. SSO allows you to centrally manage SiteSpect permissions and login credentials. It also makes it easier for SiteSpect users to quickly log in and switch between their applications saving time and improving productivity.Restrict user access to SiteSpect by IP address.Restrict access to your websites by IP address. Create lists or ranges of IP addresses that allow trusted (whitelisted) users to access your websites or prevent access from disallowed (blacklisted) users.Two-Factor Authentication, also known as 2FA, requires not only a password and username but also something that only a user has access to, such as a token. Using a username and password together with a token makes it harder for potential intruders to gain access to SiteSpect.SiteSpect complies with both the EU-US and the Swiss-US Privacy Shield Frameworks. SiteSpect certifies that it adheres to the Privacy Shield Principles with respect to personal data. More information about SiteSpect’s Privacy Shield support is available on our Business Services Privacy Policy - GDPR and Privacy Shield page.SiteSpect includes a complete history of every user action. Quickly undo changes in the audit history list and audit any change as part of your change management process.SiteSpect maintains the privacy of all customer data by ensuring no test data is exposed and that data is not grouped with or shared with others in any way.SiteSpect leverages Alert Logic to monitor and track security vulnerabilities. This provides you with an additional line of defense as we will notify you of any detected threats or attacks on your website.SiteSpect supports nine different permission levels that provide control and configurable access. Set view and edit permissions on a per user basis for building, managing, and analyzing campaigns.SiteSpect fully supports encryption for all types of in-transit data such as end-user content, SDK and API transmissions, and business user data. We also support testing on HTTP and HTTPS websites.

Using the SiteSpect API in Your Optimization Program

Software companies often provide access to Application Programming Interfaces (APIs) to allow their customers to extend the product and solve business problems. For example, in the world of optimization, an API can be used to automate certain aspects of the A/B testing program or help A/B test a feature or site release. In these ways and more, the SiteSpect Admin and Engine APIs can help you advance your optimization program. One of the most common uses of our APIs is to export A/B test data into an analytics tool. But there is so much more you can do, and this blog will provide a brief overview.

SiteSpect API Overview

SiteSpect’s API is broken out into two main areas, the SiteSpect Admin API and the SiteSpect Engine API. The Admin API is used for the creation, launch, and monitoring of optimization campaigns. It can do anything that you would see in our Admin graphical interface. The Engine API can be used in place of the SiteSpect Cloud Engine to answer real-time questions like “what experience should I show this user?” and to capture events for monitoring and analytics. The Engine API is mostly used for native mobile applications and as an alternative to server-side A/B testing with SiteSpect Origin Experiments.

SiteSpect Admin API

Our initial launch of the SiteSpect Admin API was driven by the need to programmatically extract data from our systems. Our customers could export report data manually, but using the API allows them to automate the process and ultimately save them time. Using the API, customers can easily use third-party products or internal dashboards to visualize our data. But this is just the start.

The Admin API builds on our existing RESTful API architecture and provides additional methods that help clients build and drive A/B testing programmatically. There are many use cases that call for creating and modifying objects, integrating with existing systems, and automating manual tasks. They can also update different SiteSpect attributes such as Status or Assignment based on outside events like traffic spikes.

Why A/B Test Programmatically?

When you A/B test programmatically you can automate and accelerate the speed of your optimization programs. SiteSpect’s Admin API allows your IT release management software, like Jenkins, to create and launch A/B tests as part of your release process. Imagine a script that creates a A/B test for each site or new feature release. Our customers can easily do this using SiteSpect Origin Experiments® our API, and your release management software. Automation saves a lot of time and allows our customers to focus on other important tasks.

Additionally, our customers usually have multiple systems, such as a CMS or a data warehouse. The API provides a huge benefit in terms of integration. More automation and more efficient workflow can save a lot of time, money, and resources.

APIs can also affect the way that SiteSpect works. For example, we have a customer who plans to use an external model to manipulate the weighting of each Variation. This allows them to drive SiteSpect and their A/B testing program to suit their specific needs.

Many customers extract report data programmatically and integrate that with analysis systems like Tableau to create custom dashboards and visualizations. Or, you can use the API to help with QA by sending traffic to our engines that load specific Variations in preview mode. And now you can create Campaigns programmatically and launch Campaigns automatically enabling a truly headless automated optimization solution.

SiteSpect Engine API

In the case of a native mobile or IOT application, SiteSpect offers an Engine API. This allows your application to offer personalization and A/B testing capabilities without the need for using SiteSpect’s reverse proxy solution. The Engine API specializes in feature flag A/B testing and personalization and fully integrates with the rest of SiteSpect’s optimization platform. Engine API campaigns can be used in combination with other campaigns and fully support omnichannel capabilities. This means that a user signed in to a mobile device or other application can be offered a consistent experience with what they see on your website or other digital experience.

How to Get Started

A good first step is to take a look at the API documentation which is located in the Help section of SiteSpect. Any SiteSpect customer can generate an API token with their user credentials and begin to use the expanded Admin APIs. If you have any questions about the API, contact our Help Desk. If you are just in the process of researching optimization solutions, you can see a demo of our API. Register here to request a demo.

To learn more about SiteSpect, visit our website.


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