An optimization platform built for speed and scalability.
SiteSpect’s digital optimization platform employs a fundamentally different technology than traditional JavaScript-based testing solutions, making web and mobile site optimization faster, easier, and more cost-effective.
- As the world’s only non-intrusive digital optimization platform, there’s no software to install or integrate, no changes needed to your web or mobile site’s coding, and no slowing down your site.
- Only SiteSpect lets you quickly optimize your entire site – including dynamic content – without the usual technological hurdles, implementation hassles, and performance compromises.
- SiteSpect’s technology lets you track any type of end-user behavior, anywhere on the site, and modify site content “on the fly” as it’s served in real-time.
- Only SiteSpect enables operators to intelligently optimize web and mobile functionality and accelerate site speed using the power of multivariate testing and behavioral targeting.
Tested and proven through years of refinement, SiteSpect is a scalable solution that handles massive volumes of web traffic for the world’s busiest online sites. And our cloud or enterprise implementation options ensure a solution that works the way you do. Consider some of the advantages:
Wizard-driven testing.
Our wizard-driven campaign creation feature makes it easy to create and launch complex multivariate test campaigns without any IT involvement. Automated scheduling lets you launch and manage multiple campaigns simultaneously, helping you reach your optimization goals faster
Full web analytics integration.
SiteSpect Web Analytics Tag Transformation and Segmentation (WATTS™) is the industry’s only solution that enables you to view and segment multivariate testing within any major third-party analytics system. With a 100% real-time capability, WATTS provides full visibility of testing and targeting data so you can react quickly – all with fast implementation, no IT involvement, and no compromise in site speed.
Real-time analytics.
SiteSpect's real-time analytics shows you the results of your campaigns without wading through piles of data. And it helps you to spot early trends even while your campaigns are still running. Plus, with SiteSpect’s advanced segmentation functionality, you can segment users and markets any way you choose, as often as you like, at no additional cost.
Dynamic content optimization.
SiteSpect enables you to test and target any type of content, including dynamically generated pages that are unique to each user and visit. So you can optimize landing pages tailored for PPC campaigns and search terms, internal site search results, shopping cart and checkout, multi-step registration processes, personalized content and offers, and more.
Advanced behavioral targeting.
Maximize your optimization efficiency with SiteSpect’s advanced segmentation and behavioral targeting. By focusing campaigns on users who share similar attributes, you can gain conclusive results faster. Target based on a variety of profiling criteria such as PPC referrals and a user’s past interaction history, so you can present an optimized user experience for each user segment.
Precision testing with Lifetime Visitor Profiling™
Our Lifetime Visitor Profiling is a built-in personalization service that focuses your behavioral targeting, testing, and optimization efforts with remarkable precision. Increase retention by focusing your testing on users who made recent visits/purchases. Target users by RFM history, landing page, inbound search or referral source, PPC keywords, and more. Even link to segments defined by your data warehouse, fulfillment system, or CRM/SFA system.
Unlimited content control.
Rapidly test the impact of an unlimited number of content variations both individually and in combination with each other. So you can see how variations of one factor perform when shown along with variations of other factors you want to test. It's a faster and more accurate way to get statistically significant test campaign results.
Instant on-demand changes.
Sometimes you just need to quickly make a change or correction to your site so it looks or works right – and you don’t have the time to align IT resources and have your site’s code changed. SiteSpect QuickChange® provides the agility to make that short-term fix quickly and efficiently – taking the pressure off you and your IT team.
Deep interaction measurement.
Only SiteSpect turns your site's dynamically generated pages and content into a wealth of optimization opportunities. More than just measuring click-throughs, SiteSpect's unique interaction-based model lets you measure every action users make on your site. So you're able to analyze each user response point to optimize your site more effectively.
Cloud or on-premise options.
With SiteSpect’s flexible deployment options, you can choose the one that’s right for your organization. SiteSpect Cloud is ideal for site operators who want to optimize without the need to install any additional hardware or software. SiteSpect Enterprise is an on-premises solution for site operators with specific security and privacy requirements who prefer a single-tenant environment. Both offer the same core functionality and are fully managed and supported by SiteSpect and our Professional Services team.
SiteSpect solutions are regularly audited by third-party security firms and have been rated as "compliant" under the PCI 2.0 Data Security Standard since 2009.
“We selected SiteSpect because it was the only multivariate testing solution that enabled us to easily test and optimize every aspect of our site. Because of its non-intrusive approach, we can test anything with SiteSpect – multimedia, site navigation, conversion funnel, usability, search, and display – without the hassle of page tagging, and without having to get IT involved.”
Jay Boehm
Vice President of Technology
iStockphoto