Multivariate Testing and Site Optimization — Interview with VEGAS.com — Part 2 of 2
In this insightful interview (part 2 of 2), Mike Brown, VP of Optimization at VEGAS.com, talks about approaches and benefits of multivariate testing at the world's largest travel destination web site.
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For more insights, watch Part 1 of the video interview.
Don't want to watch the video? Read the transcript instead.