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Media Industry

January 18, 2024

Remote A/B testingand personalization formedia & entertainment apps. Increase subscriptions and engagement with fast, frictionless user experiences. See how easy it is to change your app. Looks too…

Top 5 A/B Testing & Experimentation Predictions for 2024

January 17, 2024
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It’s that time of the year when we ask: “What’s next for A/B testing and experimentation?”  2023 was a great year for the A/B testing market overall, with…

Client-Side vs. Server-Side A/B Testing: Is One Better than the Other?

November 7, 2023
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In the world of web development and conversion optimization, the debate between client-side and server-side takes center stage when it comes to A/B testing and experimentation. But there’s…

A/B Testing for Mobile Apps: How to Build Effective Experiments

September 21, 2023
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It was reported that Amazon increased its revenue by a massive 35% in one year, all thanks to effective A/B testing. Running these experiments can deliver huge results…

Why A/B Testing is Important for Healthcare Organizations

August 23, 2023
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In recent years, the healthcare industry has transitioned into the digital era. Now, with telemedicine, direct patient access to charts, policy information, and direct messaging, today’s healthcare companies…

Optimizing the User Experience with A/B Testing: How a UK Windows and Doors Supplier Increased Quote Conversion Rate by 5%.

August 10, 2023
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Recently,  a leading supplier and installer of windows and doors in the UK recognized the immense potential that an optimized online presence can bring. The company came to…