Walmart just raised the stakes in the online shipping game, taking a direct shot at Amazon Prime with it’s ShippingPass offering. What does that mean for you and your testing strategy? Read on to see what you can do to create an optimized customer experience and get better conversion rates.
SiteSpect recently met with clients, prospects, and consultants to highlight real-world Optimization Success Stories.
Google has almost single-handedly transformed how we find information on the Internet.
Customers navigate a website in one of two ways: they browse or they search. In fact, on-site search is the second most visited area of any given website, yet it’s not always at the top of the priority list when it comes to site optimization. Given the prominence of search and the impact it has on revenue, it should be one of the key areas in your testing plan.
Product launches are an exciting but hectic time. Marketers are busy preparing communications and campaigns to highlight the new features and benefits, while IT and development teams are double-checking code to ensure deployment goes smoothly. Product Managers are typically focused on talking with customers, writing feature specifications, and managing the process of what makes it into the final release.
Customers navigate a website in one of two ways: they browse or they search. Given the prominence of search and the impact it has on revenue, search should be one of the key areas in your testing plan.
Today we shared exciting news about the release of a new SiteSpect feature, Origin Experiments®, which helps product teams and marketers test how your site works, not just how it looks.