SiteSpect, a Boston-based software company that enables large-scale websites to run experiments in an effort to benefit their users, has raised $13 million, marking the first time it's accepted outside investment in the company's decade-long history.
NewSpring Capital, a family of private equity funds, announced today that NewSpring Growth Capital, the firm's dedicated technology and business services growth equity fund, has invested $13 million in a minority financing in SiteSpect, Inc. ("SiteSpect"). This represents the fund's sixth deal of 2014 as a closing was held on December 29, 2014.
SiteSpect this week announced a key expansion to its APIs, enabling "automated optimization and broad programmatic control, helping customers accelerate the velocity of their testing program."
When companies release new features and websites consumers are expecting a perfect product with no glitches.
Leading digital optimization platform, SiteSpect, announced today that it has extended the functionality of its platform with the release of major expansion to its APIs.
SiteSpect has expanded its APIs to include to include campaign testing automation. Read more here: http://www.techradar.com/us/news/internet/web/sitespect-expands-its-apis...
SiteSpect, the leading provider of testing and optimization solutions, announced today that it has released a major expansion to its APIs, which extend the functionality of its platform. The APIs enable automated optimization and broad programmatic control over SiteSpect, helping customers accelerate the velocity of their testing program as well as quantify ROI and mitigate risk in releasing new features that affect the digital user experience.
Instead of going with a gut feeling that a new website banner, page, campaign, or offer is going to hit it out of the ballpark, retailers are bringing data-driven strategies and methodologies to their web and mobile experiences, with measurable and impressive results.
SiteSpect, the leading provider of testing and optimization solutions, announced today that it will sponsor the Digital Analytics Association Symposium on Thursday, November 13, 2014, at the University of San Francisco. Please join fellow industry leaders as we discuss how they’ve put into practice the principles of qualitative data collection and optimization.
SiteSpect, the leading provider of testing and optimization solutions, today announced that it will exhibit in stand #42 at the Festival of Marketing to be held at the Tobacco Dock in London on November 12 and 13, 2014. Attendees are encouraged to visit SiteSpect's stand to learn more about the company’s tag-free approach to conversion optimization and register for our latest e-book entitled "17 Big Testing Ideas."