SiteSpect's non-intrusive multivariate testing technology and professional services accelerate site improvement without the need for page tagging or content changes
Addresses multivariate testing strategies for helping marketers better understand Web site visitor behavior and optimize conversion rates
The MITX Awards is the largest and most prestigious annual awards competition in the country for digital marketing and technology innovation, bringing together 1,200 of the best and brightest minds in the digital media, marketing and technology industry. Bigger, bolder, and more interactive than ever, this event celebrates and awards New England’s thriving digital innovation ecosystem in 30 categories.
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Web Analytics Tag Transformation and Segmentation (WATTS) provides real-time visibility of testing data within all major Web analytics systems
Integration requires no programming, feeds, manual data imports or exports, saving marketers and IT personnel time and money
SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announced that ShopNBC, a multichannel retailer and one of the nation's leading home shopping television channels, is using SiteSpect's multivariate testing technology and professional services to optimize conversion rates across ShopNBC.com.
Do you know how big your “buy” or “submit” button should be? How about what color? Should your online registration process involve more than one page?
Right about now the old-school direct marketer in you is thinking something like, “I’m not sure, but I know how to find out: Test. Test. Test.”
SiteSpect, Inc. today announced the success of its non-intrusive web site conversion optimization system at leading Internet retailer Overstock.com.
SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announced that iProspect, The Original® Search Engine Marketing Firm, is using SiteSpect's multivariate testing solution to optimize its clients' web sites.
Enhancements provide web marketers with adaptive tools that automatically generate optimal test arrays, breaking the limitations of traditional Taguchi-based methods