SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announced that CreditCards.com, a leading online marketplace for credit card seekers, is using SiteSpect's multivariate testing and targeting technology to optimize conversion rates on its CreditCards.com website.
SiteSpect, Inc., the leader in non-intrusive web site conversion optimization technology, today announced that Skinner Auctioneers & Appraisers of Antiques & Fine Art has achieved several key performance goals through a series of recent multivariate tests.
Retail sales figures for October were dismal, and many analysts are predicting a lackluster holiday sales season. In fact, a recent study from the National Retail Federation expects consumer spending to increase at half the pace it did a year ago, marking the slowest gain in five years due to the national housing slump, consumer credit concerns and worries about a potential recession.
SiteSpect's Non-Intrusive Site Optimization Technology Speeds Test Creation and Deployment without Requiring Content Changes
SiteSpect, Inc., the leading provider of non-intrusive Web site conversion optimization solutions, today announced that PriceGrabber.com®, a part of Experian and one of the most trusted and effective online comparison shopping services, is using SiteSpect for multivariate testing and targeting.
Addresses the Top Five Mistakes Marketers Make When Implementing Multivariate Testing Strategies and How to Prevent Them
The job of the modern Web site is more important and more difficult than ever, especially when it comes to a multichannel sales strategy. Visitors arrive at your Web site through a variety of online channels: pay-per-click (PPC) and organic search, e-mail offers, and print ads. Once there, they need to fulfill the objective of acting upon a promotion, or buying a specific product.
Eric J. Hansen, president, SiteSpect, Inc. (http://www.sitespect.com), the leading provider of non-intrusive Web site testing and optimization solutions will participate in an expert panel at Online Market World 2007 entitled: "Improving Commerce Site Effectiveness Through Analytics and Multivariate Testing" on Thursday, October 4 at 11:15 a.m.
Expert Panel to Discuss Ways to Use Multivariate Testing and SEO Tactics to Improve ROI on Pay-Per-Click Campaigns
Eric J. Hansen, president, SiteSpect (www.sitespect.com), the leading provider of non-intrusive Web site testing and optimization solutions will participate in an expert panel at the OMMA New York Conference and Expo entitled: "The SEO-ing of PPC: Can SEO Tactics Improve ROI?" on Monday September 24 at 4:00 p.m.
SiteSpect, Inc., the first and only provider of non-intrusive web site testing solutions, announced that QualitySmith, Inc. has selected SiteSpect for multivariate testing of its web site properties. The on-line home improvement industry innovator will use SiteSpect to rapidly optimize lead generation conversion rates across its many web sites without requiring its web designers to first modify and tag the content.
In a survey of marketers and e-commerce professionals for leading online retailers gathered at eTail 2007, the majority of respondents said that boosting conversion rates and improving the user experience are their top Web priorities for 2008. Most of the respondents' 2007 budget dollars went to actual site management which provided staffing, tools, services and other resources needed to run their Web sites.