Cabela's runs real-time Web tests without burdening its IT department
Adding new functionalities without adding to the IT department's workload is always a win-win situation. Cabela's recently implemented an A/B split Web site testing function that runs without burdening its IT department. "With SiteSpect we need virtually no IT involvement," says Vince Stephens, Internet manager of planning and analytics for Cabela's.
SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization software, has earned itself another customer with LogoWorks, the Utah-based pioneer of outsourced graphic design services. LogoWorks will use SiteSpect's hosted A/B and multivariate testing solution to help optimize the effectiveness of its web properties and maximize conversion rates.
SiteSpect, Inc., a website marketing technology company, announced the launch of their website A/B testing and conversion software.
The new SiteSpect software enables online marketers to run multiple tests in order to learn which site variation are most effective in consumer conversions. Marketers can leverage multiple website testing to optimize conversion areas such as landing pages, checkout processes, catalog searching, and registration pages.
Unique product meets the needs of Internet retailing powerhouse
SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization software, announced that Cabela's, America's largest direct marketer of hunting, fishing, camping and related outdoor merchandise, has selected SiteSpect as its strategic platform for conducting real-time A/B and multivariate tests on its web site.