When Testing, More Is More

Sunday, April 1, 2007 News

Do you know how big your “buy” or “submit” button should be? How about what color? Should your online registration process involve more than one page?

Right about now the old-school direct marketer in you is thinking something like, “I’m not sure, but I know how to find out: Test. Test. Test.”

Overstock.com Optimizes Conversion Rates with SiteSpect's Non-Intrusive Web Site Testing Technology

Wednesday, March 14, 2007 Press Release

SiteSpect, Inc. today announced the success of its non-intrusive web site conversion optimization system at leading Internet retailer Overstock.com.

iProspect Selects SiteSpect For Web Site Testing and Optimization

Monday, March 5, 2007 News

SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announced that iProspect, The Original® Search Engine Marketing Firm, is using SiteSpect's multivariate testing solution to optimize its clients' web sites.

SiteSpect Announces Version 2.5 of its Non-intrusive Web Site Optimization Platform

Tuesday, November 28, 2006 Press Release

Enhancements provide web marketers with adaptive tools that automatically generate optimal test arrays, breaking the limitations of traditional Taguchi-based methods

Overstock.com Selects SiteSpect for A/B and Multivariate Testing

Tuesday, September 5, 2006 News

SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announces a further endorsement of its advanced technology with the signing of Overstock.com® as a customer. The popular internet retailer will use SiteSpect, which offers more flexibility than JavaScript-based solutions, to conduct A/B and multivariate testing across its highly dynamic web site.

CSN Stores Standardizes on SiteSpect to Optimize Conversion Rates Across 40+ Specialty Retail Stores

Tuesday, April 11, 2006 News

SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, has earned the confidence of CSN Stores as their choice for optimizing conversion rates and average order value for their 300+ online retail stores.

VEGAS.com Selects SiteSpect for Web Site A/B and Multivariate Testing

Wednesday, March 1, 2006 Press Release

SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization software, announced that VEGAS.com, the largest purveyor of information about the city of Las Vegas and the most-visited city travel site (Media Metrix), has selected SiteSpect as its strategic platform for conducting continuous real-time A/B and multivariate tests on its web site.

In Focus: Online Split Testing

Wednesday, February 1, 2006 News

Cabela's runs real-time Web tests without burdening its IT department

Adding new functionalities without adding to the IT department's workload is always a win-win situation. Cabela's recently implemented an A/B split Web site testing function that runs without burdening its IT department. "With SiteSpect we need virtually no IT involvement," says Vince Stephens, Internet manager of planning and analytics for Cabela's.

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