Data and Design Can Keep Mobile Travelers Engaged

Friday, July 21, 2017 News

Today's connected travelers aren't just spending more time on mobile, their expectations for this channel are growing at the same time. A recent Google survey found that 90% of consumers booking or researching travel through mobile devices - such as smartphones or tablets - will switch to a different website or app if their needs aren't quickly met.

SiteSpect a Safety Net in the Innovation Age

Thursday, July 13, 2017 News

Financial industry executives are becoming increasingly aware of the role a quality customer experience has on their bottom line. Gone are the days when customer service could almost be treated as an afterthought. More competition and less loyalty mean financial institutions have to work harder to retain customers, and that means providing a quality experience, one more tailored to individual needs.

Any-Lamp Selects SiteSpect to Optimize Global Digital Presence

Thursday, July 6, 2017 Press Release

SiteSpect, Inc., a recognized leader in digital business and customer experience optimization, announced today that it has been selected by Any-Lamp to optimize its digital customer experience on a global scale.

SiteSpect – Helping Companies Deliver Better Digital Experiences

Wednesday, June 7, 2017 News

Early on SiteSpect’s founder, Eric Hansen, spent several years as a serial entrepreneur and digital consultant. In his work, he found many companies looking to experiment with the type of content and functionality they presented online to the end user. Often, they would be taking educated guesses to determine what factors impacted conversions and revenue. Using the living room in his home, Eric took his observations and teamed up with some experts to create a unique, patented approach.

SiteSpect Names Bill Cunningham as vice president of sales

Wednesday, May 31, 2017 Press Release

SiteSpect, Inc., a recognized leader in digital business and customer experience optimization, announced today that Bill Cunningham has been named the company’s new vice president of sales. In this role, Cunningham will assume responsibility for all new sales, including the expansion of SiteSpect’s existing customer base.

SiteSpect Names Patrick Romich as New Chief Executive Officer

Wednesday, May 3, 2017 Press Release

SiteSpect, Inc., a recognized leader in digital business and customer experience optimization, announced today that Patrick Romich has been named the company’s new Chief Executive Officer (CEO). In this role, Romich will assume the responsibility for all facets of the company, including strategic initiatives and partnerships that will lead the growth and expansion of the company, including new market sectors.

Retailers Still Standing: 3 Tips for Battling Amazon

Tuesday, April 25, 2017 News

Decreased foot traffic and increased online competition is not new for retailers. More and more have announced brick and mortar closings which means focusing on their online business in order to stay afloat. But what can most retailers do to keep from getting “Amazoned” in this shifting digital culture? This week Justin Bougher, our VP of Product Strategy, outlines three major elements that can help them sharpen their competitive edge.

SiteSpect and Effective Experiments Partner to Focus on Customer Experience Optimization

Monday, April 10, 2017 News

When it comes to providing the best customer experience possible, companies often need to combine best of breed solutions. Effective Experiments and SiteSpect are partnering in order to provide digital leaders with a premium workflow solution integrated with our optimization and customer experience platform.

What marketers should learn from Amazon’s cloud crash

Thursday, March 2, 2017 News

This week several companies experienced the rare event of Amazon’s cloud service crashing. The end result was a bad customer experience that translated into lost revenue and unhappy consumers.

But this cloud has a silver lining. Read what Justin Bougher, our vice president of product strategy, recommends for best practices to be prepared and lessen the risk of a bad customer experience.

55 marketing influencers: Brands and virtual reality, augmented reality, mixed reality

Monday, January 9, 2017 News

There’s a new game in Marketing Town, and brands are rushing to figure it out. Some will flame out spectacularly. Others will soar to new heights and win new customers. Most will wait, watch, and get left behind. How will marketers fare when they employ virtual reality (VR) and augmented (AR) or mixed reality (MR) experiences to connect with customers? TUNE asked 55 marketing super influencers for their predictions, including SiteSpect’s VP of Product, Justin Bougher.

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