2015 is already looking bright for SiteSpect, as the popular testing platform revealed that it received $13 million in minority financing.
The investment came from NewSpring Capital's dedicated technology and busines services growth fund, dubbed NewSpring Growth Capital. The deal closed on Dec. 29, 2014, and marks the Fund's sixth deal of 2014.
"We are doubling down in our commitment to being the world leader in advanced testing and are delighted to partner with NewSpring Capital," said SiteSpect CEO and founder, Eric J. Hansen. "This investment positions us to cement our leadership position within the rapidly growing space of testing and optimization."
It is important to note that NewSpring Capital’s investment marks the first outside funding received by SiteSpect. With the funding, SiteSpect is expected to expand its sales and marketing operations, starting in Boston and San Francisco.
"SiteSpect provides a real opportunity for enterprises to increase revenue and conversion rates through testing and optimization," said Glenn Rieger, NewSpring General Partner and newly added member of the SiteSpect Board of Directors. "Their highly differentiated technology is used by many of the best known brands in the world including Walmart, Urban Outfitters, Wayfair and major financial services and media companies. Only SiteSpect enables companies like these to test every part of their site, from how it looks to how it works, by enabling them to run more tests in less time with measurable results."
This article originally appeared in the January 2015 issue of Website Magazine. You can read the original version here.