August 5, 2013

Your location matters. Are you in the city or suburbs? San Francisco, Dallas, or Newton, Massachusetts? Near a physical store or one of your competitor’s stores? The best user experience and best online marketing campaigns leverage the user’s location to make a message more specific and relevant.

Read more: http://www.adotas.com/2013/08/leverage-geo-targeting-for-increased-engag...

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