Building A Culture Of Optimization: What’s In It For You?

Kim Ann King

Instead of going with a gut feeling that a new website banner, page, campaign, or offer is going to hit it out of the ballpark, retailers are bringing data-driven strategies and methodologies to their web and mobile experiences, with measurable and impressive results.

Developing the SiteSpect Mobile: iOS SDK

Lisa Frank

Iwo Kadziela, Product Manager, discusses the SiteSpect Mobile: iOS SDK and how our customers benefit from using it to test their apps.

Customer Experience a Key Theme at Shop.org 2014

Ellen Julian

More than 5400 digital innovators from across the globe converged at the Shop.org Summit in Seattle this week. SiteSpect was pleased to participate again this year as an exhibitor to meet with companies and share insights on digital optimization.

FullBeauty Brands Uses SiteSpect to Optimize the Shopping Experience Across its Multiple Websites

Kim Ann King

SiteSpect has published a new client case study with FullBeauty Brands. Here's a brief synopsis:

12 Strategies for Improving Online Conversions – Webinar Now Available On-Demand

Lisa Frank

SiteSpect’s recent webinar on “12 Strategies for Improving Online Conversions” attracted hundreds of attendees from top brands, financial services firms, and conversion rate optimization agencies. The recorded version is now available for viewing on demand. For additional information, you can also download the companion eBook.

New Optimization Buyers Kit Now Available from SiteSpect

Kim Ann King

SiteSpect has released a new, free Optimization Buyers Kit.

The Cure for Priority Paralysis: Strategies for Choosing What Test to Run

Ellen Julian

How do you separate high priority tests from those that can wait? Don’t let yourself become overwhelmed by this challenge -- use these recognized strategies for getting your priorities straight.

Blogs: Quill Enhances its Check-out Experience with SiteSpect

Ellen Julian

SiteSpect has published a new client case study with OSP Group. Here's a brief synopsis:

Six Sources to Spice up Your A/B Testing

Ellen Julian

Stuck cooking up the same old tests? Take a step back. Here are six ingredients that will energize your testing recipes

7 Fresh Testing Ideas to Maximize Optimization

Kim Ann King

Every once in a while it pays off to “test outside the lines.” Don’t get stuck in a testing rut and run the same old tests on copy and layout to increase clicks and conversions

Pages